The Woman Behind the Dream Part 1

Kristie Cuenca

Posted on July 20 2018

Hi All,

For those of you who don't know me, my name is Kristie. I am the Owner and Founder of Kris Janel Boutique. I have a brick and mortar location in Hanford, CA and I also have an online boutique. I started with my online boutique in July 2017 and I opened my store in November 2017. Things moved pretty quickly once I began my venture as a boutique owner. I am blessed to say the least and so thankful for this opportunity. 

The question I get asked most often is- "How did you get started as a boutique owner?" So I am here to share that with you but before I get started, I will tell you a little about myself so you can get the big picture!:) 

Here it goes... I am 33 years old and a mother of two. I came from a single parent home with 5 siblings, me being the oldest. I was a teen mom at the age of 16 and I had my second son at 24 years old. My mother passed when I was 23 and I became the guardian of my two minor sisters. I was a single mom to 4 kids at that point. Before my Mom passed she needed 24/7 care so I took care of her and my sisters. Although the struggle was real.. I always felt I was placed on this earth to do more and be more. With not many options in my path since I had not went to college or had much experience and we were in a recession in 2010. The only job that I could find was as a walnut sorter. I would begin my days at 5am, go to work and then come home and take care of the kids that were waiting for me. I was making minimum wage but I knew deep down that this was only a temporary situation. I believed that GOD had greater plans for me! And he did! Not long after starting as a walnut sorter, the company I was working for moved me up the ladder to a number of different positions until I was eventually running the HR department on my own. The opportunity's given to me at the company open the pathway for me to be able to get on my feet and motivated me to go to college. Eventually I moved on to another company where I started in an entry level HR position and once again quickly moved my way up to running the entire HR department. I am so thankful for my career in HR, I have learned so much!

But through all these years I still feel like there is a bigger calling for me. I have always wanted to own my own business. I have always been into fashion. I remember getting "Best Dressed" or "Best Looking" lol (one of the two) in 8th grade. I would put on fashion shows for my Mom and Grandma. I absolutely loved everything about it. So in the summer of 2017 I made the decision to go after my dreams and that is when I started my website. I stayed up night after night YouTubing web design, e-commerce platforms, "how to get a business license" and once I did all of that I bought a few pieces of clothing and began modeling and posting to social media. I believed I could do this. I'll admit I was scared, nervous, and excited all at the same time. After at least two weeks I finally got an order lol (sigh) it felt like the best day of my life... I kept pushing and one by one my customers were growing. 

My goal is to have a happy, positive, and fun environment for women to shop the latest trends at affordable prices. To make all women feel good about themselves and to let them know there is no such thing as perfect. We are all a gift. I am still in my early stages of business but one thing I will never change is the fact that my customers come first. Without you there is no Kris Janel Boutique. 

I have several other projects I plan to do in the future which include mentoring and writing a book. But for now... I will enjoy this moment. 

I don't want to drag this on so until next time...

Believe in yourself in everything that you do. Dream Big.

Ciao, xoxo


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1 comment

  • Jose : July 21, 2018

    Beautiful story, through great obstacles you can find great reward. I look forward to reading more.

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